Pictures of the new ŠKODA ENYAQ iV appearing as the ‘Red Car’ at the Tour de France

Pictures of the new ŠKODA ENYAQ iV appearing as the ‘Red Car’ at the Tour de France

› Brand’s first battery-electric SUV serves as mobile control centre for Tour de France Director Christian Prudhomme during three stages of this year’s Tour de France

› ENYAQ iV has been specially prepared for its use as the ‘Red Car’

› World premiere of the new flagship of the model range was in Prague yesterday

Mladá Boleslav, 2 September 2020 – One day after its world premiere in Prague, ŠKODA’s first purely battery-electric SUV took to the track as the ‘Red Car’ for the first time today on the fifth stage of the Tour de France. During the 183-kilometre stage from Gap to Privas, the ENYAQ iV served as a mobile control centre for Tour Director Christian Prudhomme. The ŠKODA ENYAQ iV will also appear as the ‘Red Car’ in the individual time trial from Lure to La Planche des Belles and the 122-kilometre final stage to Paris.

The digital Press Kit for the new ENYAQ iV with articles, photos and videos is available for download on ŠKODA Storyboard.

You can also watch the 30-minute vehicle presentation during yesterday’s world premiere on YouTube.

On Twitter, you can find all information about the new ŠKODA ENYAQ iV at @skodaautonews or using the hashtag #ENYAQiV.

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In existence since 1805, and across family generations, D’Ieteren seeks growth and value creation by pursuing a strategy on the long term for its businesses and actively encouraging and supporting them to develop their position in their industry or in their geographies. The Group has currently the following activities:

  • D'Ieteren Auto distributes Volkswagen, Audi, SEAT, Škoda, Bentley, Lamborghini, Bugatti, Porsche and Yamaha vehicles in Belgium. It has a market share of around 22% and 1.2 million vehicles on the road. Its business model is evolving towards improving the lives of citizens with fluid, accessible and sustainable mobility. Sales and adjusted operating result reached respectively EUR 3.6 billion and EUR 119.0 million in FY 2019.
  • Belron (54.85% of the voting rights) has a clear purpose: “making a difference by solving people’s problems with real care”. It is the worldwide leader in vehicle glass repair and replacement and operates in 39 countries, through wholly owned businesses and franchises, with market leading brands – including Carglass®, Safelite® and Autoglass®. In addition, Belron manages vehicle glass and other insurance claims on behalf of insurance customers. Sales and adjusted operating result reached respectively EUR 4.2 billion and EUR 400.5 million in FY 2019.
  • Moleskine (100% owned) is a premium and aspirational lifestyle brand which develops and sells iconic branded notebooks and writing, travel and reading accessories through a multichannel distribution strategy across 114 countries. Sales and adjusted operating result reached respectively EUR 163.9 million and EUR 18.6 million in FY 2019.
  • D’Ieteren Immo (100%) groups together the Belgian real estate interests of D’Ieteren Group. It owns and manages approximately 30 properties which generated EUR 19.7 million net rental income in FY 2019. It also pursues investment projects and carries out studies into possible site renovations. 


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