Kvasiny, 22 March 2019 – Today, the 500,000th third-generation ŠKODA SUPERB rolled off the
production line in Kvasiny. The ŠKODA flagship ushered in a new era for the brand when its
production started in March 2015 – with this SUPERB, the Czech carmaker launched the largest
model campaign in its history. To date, the brand’s top model does not fail to impress
customers all over the world.
Michael Oeljeklaus, ŠKODA AUTO Board Member for Production and Logistics, said, “Today, we have
half a million reasons to be proud. The production milestone is great evidence of the ŠKODA
SUPERB’s continued popularity. With its design and technological qualities as well as unbeatable
amount of interior space, we have been substantiating the brand’s aspiration in the mid-size car
segment for four years. The SUPERB – which is now produced at five different factories – ranks
among the best and most successful mid-size cars, and the brand owes a large proportion of its
growth to it.”
The ŠKODA SUPERB’s production figures emphasise the success of the brand’s flagship: After the
launch of the first generation in 2001, 136,100 of which were produced, the successor saw a
significant rise in the numbers of cars made. Between 2008 and 2015, 618,500 ŠKODA SUPERBs of
the second generation were produced. In March 2015, the current, third generation was launched,
since then, 500,000 ŠKODA SUPERB have been produced. In total, 1.25 million units of ŠKODA’s top
model have left the assembly line since 2001. In 2019, the SUPERB will start the second half of its
model cycle with a comprehensive upgrade and a new plug-in-hybrid version.
The success story of the SUPERB model range dates back to 1934, when the ŠKODA 640 SUPERB
was launched. It was derived from the Latin word ‘superbus’, meaning ‘marvellous’, ‘outstanding’ or
‘magnificent’. The name has always been synonymous with the most supreme of ŠKODAs and – until
1949 – adorned the brand’s luxury limousines.
In 2001, ten years after becoming part of Volkswagen Group, the Czech brand took up the name rich
in heritage once again, and re-entered the mid-size car segment with the first generation of the
modern-era ŠKODA SUPERB. Back then, it was the brand’s third model range, alongside the
OCTAVIA and the FABIA, and impressed customers with its modern technology and generous amount
of space. Between 2001 and 2008, 136,100 vehicles rolled off the production line.
In 2008, the second-generation ŠKODA SUPERB made its worldwide debut at the Geneva Motor
Show. The new model was impressive, boasting even more space, an elegant appearance and
supreme workmanship. What’s more, the SUPERB was now available with all-wheel drive for the first
time. In 2009, the practical ŠKODA SUPERB COMBI followed.
And in 2015, the Czech carmaker set new benchmarks when launching the current SUPERB. In just
four years, half a million third-generation models have been created. 358,200 of these were made in
Kvasiny alone. Another four production sites have been added since the car was launched:
Aurangabad (India), Nanjing (China), Ust-Kamenogorsk (Kazakhstan) and Solomonovo (Ukraine).
Today, the SUPERB ranks among the best and most successful mid-size cars across Europe and has
contributed considerably to ŠKODA’s continued growth trajectory.