ŠKODA AUTO appoints Peter Olah as Head of Interior Design

ŠKODA AUTO appoints Peter Olah as Head of Interior Design

› Peter Olah took over the position of Head of Interior Design at ŠKODA AUTO on December 1 st 2020

Mladá Boleslav, 3 December 2020 – Peter Olah took over the management of the Interior Design department at ŠKODA AUTO on Decemer 1st 2020. The habilitated designer has been responsible for the interior architecture of all ŠKODA models since 2015.

ŠKODA Head of Design Oliver Stefani said, “With Peter Olah at the helm, the interior architecture of our models has taken a big step forward in recent years. As head of the Interior Design Architecture department he has, with his team, brought numerous innovative concepts to life and set new impulses. His creative ideas and his many years of experience make Peter Olah an ideal candidate for the role of Head of Interior Design. I’m delighted to continue working with him.”

After completing his studies at the Slovak Technical University in Bratislava, Olah founded a design studio before joining Volkswagen Group in 2002. He started out at the ŠKODA Design Studio where he was appointed as a senior designer in 2005. A year later, Olah moved to the Volkswagen Group Design Center Europe in Potsdam and worked on projects for various Volkswagen Group brands. He returned to ŠKODA in 2007 as a design project manager. During this period, he also completed his doctorate and, after gaining his habilitation, he became a docent at the Slovak Technical University. Later he went on to manage the Interior Design, Details and Human Machine Interface (HMI) team. In addition to design strategy, his responsibilities included interior models, digital design models and interface design, as well as connectivity and infotainment design, graphic design and merchandising.

Since 2015, Peter Olah has been responsible for the interior architecture of all ŠKODA models. In his new role as Head of Interior Design, Olah is charged with the interior design of the entire vehicle in all model ranges. His remit therefore includes interior architecture as well as the design of control elements (that is the user interface, or UI) and the design of the user experience (UX), as well as the selection of colours, fabrics and materials (colour & trim).

Olah also designed trophies for the winners of the Tour de France and worked on the cups for the IIHF Ice Hockey World Championship and other events

Contact us
About ŠKODA Belgium

Press room SKODA Import (Belgium) for exclusive use for journalists.

Copyright: texts and pictures are free of rights for editorial content - No other use of texts and pictures is allowed. Information on prices and equipment is given for information purposes only. Information for the Belgian market can be found on the site : www.skoda.be.

Group profile

In existence since 1805, and across family generations, D’Ieteren seeks growth and value creation by pursuing a strategy on the long term for its businesses and actively encouraging and supporting them to develop their position in their industry or in their geographies. The Group has currently the following activities:

  • D'Ieteren Automotive distributes Volkswagen, Audi, SEAT, Škoda, Bentley, Lamborghini, Bugatti, Porsche and Yamaha vehicles in Belgium. It has a market share of around 22% and 1.2 million vehicles on the road. Its business model is evolving towards improving the lives of citizens with fluid, accessible and sustainable mobility. Sales and adjusted operating result reached respectively EUR 3.6 billion and EUR 119.0 million in FY 2019.
  • Belron (54.85% of the voting rights) has a clear purpose: “making a difference by solving people’s problems with real care”. It is the worldwide leader in vehicle glass repair and replacement and operates in 39 countries, through wholly owned businesses and franchises, with market leading brands – including Carglass®, Safelite® and Autoglass®. In addition, Belron manages vehicle glass and other insurance claims on behalf of insurance customers. Sales and adjusted operating result reached respectively EUR 4.2 billion and EUR 400.5 million in FY 2019.
  • Moleskine (100% owned) is a premium and aspirational lifestyle brand which develops and sells iconic branded notebooks and writing, travel and reading accessories through a multichannel distribution strategy across 114 countries. Sales and adjusted operating result reached respectively EUR 163.9 million and EUR 18.6 million in FY 2019.
  • D’Ieteren Immo (100%) groups together the Belgian real estate interests of D’Ieteren Group. It owns and manages approximately 30 properties which generated EUR 19.7 million net rental income in FY 2019. It also pursues investment projects and carries out studies into possible site renovations. 


Information on personal data and their processing: https://www.dieteren.be/media/1204/1809-information-notice-disa-final_en.pdf

ŠKODA Belgium
Industriepark Guldendelle
Arthur Deconinckstraat 3
B-3070 Kortenberg