ŠKODA AUTO continues to set records: one million vehicles already produced in 2018

ŠKODA AUTO continues to set records: one million vehicles already produced in 2018

› Growth strategy: ŠKODA AUTO has produced its one millionth vehicle in mid-October –
earlier than ever before in the company’s history
› Milestone vehicle: ŠKODA FABIA 1.0 TSI in Moon White
› Successful models: ŠKODA OCTAVIA and ŠKODA FABIA are the brand’s bestsellers
› ŠKODA KODIAQ and ŠKODA KAROQ SUV model ranges provide further impetus for growth

Mladá Boleslav, 17 October 2018 – ŠKODA AUTO has produced its millionth vehicle for 2018

today, thereby reaching this milestone two weeks earlier than in 2017. This makes it the fifth

year in a row that the number of vehicles produced has reached seven figures. The ŠKODA

KODIAQ and KAROQ SUVs as well as the OCTAVIA and FABIA model ranges have significantly

contributed to this success.

Michael Oeljeklaus, ŠKODA AUTO Board Member for Production and Logistics, said, “The current

financial year shows that a modern model range allows ŠKODA to tap into new customer segments in

international markets in a sustainable way. In recent years, we have consistently increased our

production and sales, and we are now surpassing the one-million mark for an impressive fifth time in a

row. We’re going to continue our growth strategy in 2019. Here, an important role is going to be played

by the new ŠKODA SCALA – a vehicle in the high-volume A segment that we have added to our

portfolio.”

The millionth vehicle manufactured in this production year – a ŠKODA FABIA 1.0 TSI in Moon White –

rolled off the line today at the Mladá Boleslav plant. The recently comprehensively revised small car is

this year’s most popular ŠKODA model range after the bestselling OCTAVIA.

The persistently high demand for the ŠKODA KODIAQ and ŠKODA KAROQ SUVs highlights the

success of the brand’s SUV campaign. It is an important component in the Czech car manufacturer’s

ever-increasing vehicle production and has played a significant role in ŠKODA reaching the onemillion

mark as early as mid-October this year. The ŠKODA KAMIQ, which is offered exclusively in the

Chinese market, adds to the SUV portfolio in the company’s largest individual market. The recently

unveiled new ŠKODA KODIAQ GT – the second ŠKODA SUV to be exclusively available for the

Chinese market – is a key component of ŠKODA’s SUV campaign in China.

The guidelines for continuing and adding to this success are anchored in ŠKODA’s 2025 Strategy. The

strategy’s key topics include electromobility, the digitalisation of the company, products and production

itself, as well as new mobility services and connectivity solutions. Alongside the successful SUV

campaign, its main focus is on electromobility, digitalisation and internationalisation. The aim is to

gradually increase the number of markets ŠKODA is active in from the current 103 to 120.

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Group profile


In existence since 1805, and across family generations, D’Ieteren seeks growth and value creation by pursuing a strategy on the long term for its businesses and actively encouraging and supporting them to develop their position in their industry or in their geographies. The Group has currently three activities articulated around strong brands:

 

D'Ieteren Auto distributes Volkswagen, Audi, SEAT, Škoda, Bentley, Lamborghini, Bugatti, Porsche and Yamaha vehicles in Belgium. It is the country's number one car distributor, with a market share of around 21% and 1.2 million vehicles on the road. Sales and adjusted operating result reached respectively EUR 3.4 billion and EUR 113.0 million in 2018.

 

Belron (54.10% owned) has a clear purpose: “making a difference by solving people’s problems with real care”. It is the worldwide leader in vehicle glass repair and replacement and operates in 35 countries, through wholly owned businesses and franchises, with market leading brands – including Carglass®, Safelite® and Autoglass®. In addition, Belron manages vehicle glass and other insurance claims on behalf of insurance customers. It has also expanded its services into the automotive damage and home damage repair and replacement markets. Sales and adjusted operating result reached respectively EUR 3.8 billion and EUR 225.7 million in FY 2018.

 

Moleskine (100% owned) is a premium and aspirational lifestyle brand which develops and sells iconic branded notebooks and writing, travel and reading accessories through a multichannel distribution strategy across more than 115 countries. Sales and operating result reached respectively EUR 174.1 million and EUR 28.6 million in FY 2018.


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