ŠKODA SCALA MONTE CARLO: New trim level for even more dynamic and lifestyle appeal

ŠKODA SCALA MONTE CARLO: New trim level for even more dynamic and lifestyle appeal

› Successful ŠKODA rally history serves as inspiration for the MONTE CARLO trim level

› Black design elements and black ŠKODA lettering at the rear add dynamic touches

› Show premiere in September at the Frankfurt Motor Show (IAA), showroom launch in the

fourth quarter of 2019

Mladá Boleslav, 2 September 2019 – ŠKODA is expanding its new SCALA compact model

series by introducing the popular MONTE CARLO trim level. It pays homage to the car

maker’s successful rally history and uses distinctive black elements and black ŠKODA

lettering at the rear to lend the dynamic SCALA an even sportier visual presence. The

premiere of the ŠKODA SCALA MONTE CARLO, which will be available with the model

series’ complete range of engines, is set to take place at the Frankfurt Motor Show in

September, with the first units delivered to customers from the fourth quarter of 2019.

ŠKODA compact models’ sporty lifestyle variants traditionally bear the MONTE CARLO

designation. The latter refers to the urban district of the Principality of Monaco, which is

synonymous with glitter and glamour – as well as over one hundred years of motor racing history.

First held in 1911, the Monte Carlo Rally has the longest tradition of all the events forming part of

today’s World Rally Championship series, and ŠKODA achieved some of its greatest motor racing

successes there. In 1936, for example, the ŠKODA POPULAR SPORT came second in its

category, while in 1977, the ŠKODA 130 RS took first and second place in its class. The rally

versions of the ŠKODA FABIA have also been extremely successful at the event. The ŠKODA

SCALA MONTE CARLO references this motor racing tradition and evokes legendary vehicles and


Oliver Stefani, Head of ŠKODA Design, underscores, “With the new MONTE CARLO version, we

are putting even greater emphasis on the ŠKODA SCALA’s sporty and dynamic character. The

black MONTE CARLO features, large alloy wheels and the storied name establish a link with our

successful rally vehicles and are even more specifically designed for a younger target audience

which appreciates sportiness and an emotive, lifestyle-focused design.”

Sporty design and eye-catching black elements

Numerous black elements lend the dynamic ŠKODA SCALA MONTE CARLO an even sportier

presence. The frame of the distinctive ŠKODA grille flanked by full-LED headlights is finished in

glossy black, and parts of the redesigned front apron also come in black. The ŠKODA lettering

taking the place of the central ŠKODA logo on the tailgate – the SCALA was the first European

ŠKODA production model to introduce this feature – is another element which comes in black in the

SCALA MONTE CARLO. The model’s side view is defined by black 17-inch alloy wheels (18-inch

optional) with a special MONTE CARLO design, as well as black wing mirror caps and side sills.

Standard equipment for the ŠKODA SCALA MONTE CARLO trim level, which is available with any

engine from the model series roster, includes SunSet tinted side windows as well as a panoramic

roof and extended rear window complete with a black roof spoiler. A black rear diffuser and black

model designations as well as full-LED tail lights round off the sporty appearance of the new

SCALA range-topper, which can also be identified by a special badge.

Sports seats and leather applications for a sophisticated interior

The interior design of the ŠKODA SCALA MONTE CARLO radiates sporting appeal. The heightadjustable

sports seats come with integrated headrests and special MONTE CARLO upholstery,

and the decorative trims and instrument cluster likewise feature a standalone design. The

multifunction sports steering wheel is covered in perforated leather bearing the same red decorative

seams as the leather finish for the gear selector and handbrake lever. Another red accent comes in

the shape of the LED ambient lighting illuminating the centre console, footwells and door storage

compartments and handles. The air vents in the instrument panel impress with a chrome look, and

the trim level also includes LED reading lights. Pedal trim with an aluminium design, special floor

mats, SCALA lettering on the door sills and a black roof lining round off the sporty interior


ŠKODA will be introducing the new SCALA MONTE CARLO to the industry and general public at

the 2019 Frankfurt Motor Show, from 10 to 22 September, in Hall 3.0, Stand A11. Market launch

will start in the fourth quarter of 2019.

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Group profile

In existence since 1805, and across family generations, D’Ieteren seeks growth and value creation by pursuing a strategy on the long term for its businesses and actively encouraging and supporting them to develop their position in their industry or in their geographies. The Group has currently the following activities:

  • D'Ieteren Automotive distributes Volkswagen, Audi, SEAT, Škoda, Bentley, Lamborghini, Bugatti, Porsche and Yamaha vehicles in Belgium. It has a market share of around 22% and 1.2 million vehicles on the road. Its business model is evolving towards improving the lives of citizens with fluid, accessible and sustainable mobility. Sales and adjusted operating result reached respectively EUR 3.6 billion and EUR 119.0 million in FY 2019.
  • Belron (54.85% of the voting rights) has a clear purpose: “making a difference by solving people’s problems with real care”. It is the worldwide leader in vehicle glass repair and replacement and operates in 39 countries, through wholly owned businesses and franchises, with market leading brands – including Carglass®, Safelite® and Autoglass®. In addition, Belron manages vehicle glass and other insurance claims on behalf of insurance customers. Sales and adjusted operating result reached respectively EUR 4.2 billion and EUR 400.5 million in FY 2019.
  • Moleskine (100% owned) is a premium and aspirational lifestyle brand which develops and sells iconic branded notebooks and writing, travel and reading accessories through a multichannel distribution strategy across 114 countries. Sales and adjusted operating result reached respectively EUR 163.9 million and EUR 18.6 million in FY 2019.
  • D’Ieteren Immo (100%) groups together the Belgian real estate interests of D’Ieteren Group. It owns and manages approximately 30 properties which generated EUR 19.7 million net rental income in FY 2019. It also pursues investment projects and carries out studies into possible site renovations. 

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