World premiere of the new ENYAQ iV takes place in Prague today

World premiere of the new ENYAQ iV takes place in Prague today

› ŠKODA ENYAQ iV is the Czech car manufacturer’s most important new model this year

› Live premiere will be broadcast in virtual online format parallel to the event at the venue.

› Digital admission to the ENYAQ iV world premiere on Tuesday, 1 September 2020 from 18:40 CET via, on the brand’s social media channels or the ŠKODA Storyboard

Mladá Boleslav, 1 September 2020 – The world premiere of the new ŠKODA ENYAQ iV takes place in Prague today at 19:00 CET. ŠKODA fans from around the world will be able to follow the event live on the internet thanks to a new virtual format, putting them right at the heart of the action. In the lead up to the world premiere, they can view the ŠKODA VISION iV concept study from all angles at the digital ŠKODA pavilion. This is where the ŠKODA ENYAQ iV will be on show after the vehicle presentation. In addition, selected models from the company‘s 125-year history are being exhibited. In the live studio, experts will also be sharing interesting background information on the ENYAQ iV with the audience. Visit and follow live tweets and exclusive content from the world premiere at

Tonight, ŠKODA fans all over the world can witness the curtain rising on the new ŠKODA ENYAQ iV in Prague. Thanks to a new virtual presentation concept, the Czech car manufacturer is offering a comprehensive online programme for the world premiere of its new flagship model. 360-degree cameras are being used for the virtual model presentation, giving viewers the feeling they are sitting in the hall.

Virtual pavilion featuring various ŠKODA worlds

Exciting interviews with selected experts await visitors to the online premiere 20 minutes before and 20 minutes after the vehicle presentation. Visitors can also submit questions live via the company’s social media channels. The virtual ŠKODA pavilion will first display the VISION iV concept study, followed by the ENYAQ iV after its live presentation. Thanks to 360-degree views, users can view both vehicles from all angles, and detailed information on the models will be available for download. ŠKODA will be presenting selected models from its 125-year history on a turntable. Visitors can also find out about the car manufacturer’s involvement in the Tour de France; the company has been supporting the cycling race as a partner for 17 years.

Digital admission at 18:40 CET – twenty minutes before the live presentation

The live broadcast starts at 19:00. Until that time, users can freely move around the digital showroom and will be notified one minute before the show begins. The virtual pavilion is available already now, live studio broadcasting starts at 18:40 CET and the show will not close until two hours after the event has ended. Visitors can access the landing page for the virtual presentation at, via ŠKODA’s social media channels (Facebook and Twitter) or the ŠKODA storyboard ( Following a short system check of the device used and an update check of the internet browsers Chrome, Firefox or Safari, access is free and unlimited.

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Group profile

In existence since 1805, and across family generations, D’Ieteren seeks growth and value creation by pursuing a strategy on the long term for its businesses and actively encouraging and supporting them to develop their position in their industry or in their geographies. The Group has currently the following activities:

  • D'Ieteren Automotive distributes Volkswagen, Audi, SEAT, Škoda, Bentley, Lamborghini, Bugatti, Porsche and Yamaha vehicles in Belgium. It has a market share of around 22% and 1.2 million vehicles on the road. Its business model is evolving towards improving the lives of citizens with fluid, accessible and sustainable mobility. Sales and adjusted operating result reached respectively EUR 3.6 billion and EUR 119.0 million in FY 2019.
  • Belron (54.85% of the voting rights) has a clear purpose: “making a difference by solving people’s problems with real care”. It is the worldwide leader in vehicle glass repair and replacement and operates in 39 countries, through wholly owned businesses and franchises, with market leading brands – including Carglass®, Safelite® and Autoglass®. In addition, Belron manages vehicle glass and other insurance claims on behalf of insurance customers. Sales and adjusted operating result reached respectively EUR 4.2 billion and EUR 400.5 million in FY 2019.
  • Moleskine (100% owned) is a premium and aspirational lifestyle brand which develops and sells iconic branded notebooks and writing, travel and reading accessories through a multichannel distribution strategy across 114 countries. Sales and adjusted operating result reached respectively EUR 163.9 million and EUR 18.6 million in FY 2019.
  • D’Ieteren Immo (100%) groups together the Belgian real estate interests of D’Ieteren Group. It owns and manages approximately 30 properties which generated EUR 19.7 million net rental income in FY 2019. It also pursues investment projects and carries out studies into possible site renovations. 

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